A series of portraits for Anima Norge’s animal welfare campaign urging McDonald’s to stop supporting the use of “turbo chickens” – a practice where the animals are artificially grown to a size which makes 9 out of 10 incapable of walking and causing a prolonged suffering over their lifetime. People were asked to express their opinions on the big brand’s business practices and welfare standards. The series of photos aims to send a strong signal to the corporation. People still care.
